Tuesday 19 September 2017

Franchise systems are essential to stretch egg restaurant in new locations


Eggs are natural source of vital nutrients such as proteins, vitamins or minerals. Building a successful egg restaurant brand require tremendous efforts, people these days are shifting to organic foods thus it is good chance to make a niche position in egg industry. In India, people are accustomed to eating-out habits recent times. Traditional restaurants are no longer attractive in terms of nutritious foods, an egg restaurant is best way to reach customers in different locations. Egg industry is growing steadily over past few years, consumption of eggs have been increased around 10%. In addition, government of India has encouraged egg farm owners to use effective tools to measure quality and production rate of eggs. Karnataka, Andhra Pradesh, and Kerala are leading egg producer states in India. Low manpower cost, rise in egg consumption, urbanization and changing lifestyle are few factors influence today’s egg market growth. Young entrepreneurs who planning to start own food business should do proper research to collect valuable information about local people choice and preference. An egg restaurant that offers exclusive egg dishes would be successful business venture.
Egg market growth
Egg consumption is rising across India. Eggs being high nutritional commodity are good for health, easily available at reasonable prices. Evolutions are quick service restaurants are boon to egg food business in India. Approx. 3000 crore eggs were produced in year 2013, since then there was gradual growth seen in egg production and revenue also surge to 10000 crore by 2016. There are huge untapped opportunities knocking the doors consistently as people like to spend money to eat fresh and nutritious dishes made from eggs.  Small and medium scale enterprises are focusing majorly to set up a new business of growing quality eggs.
Franchise model
Food and beverage sector is highly diverse; franchise model has been significant to replicate well-established business in different locations. Andeywala, leading quick service restaurant has expanded business in new locations through franchising. Franchise systems are beneficial for both companies that sells business and individual or company that buy business. Setting up Andeywala egg restaurant is profitable because:
1.     You can generated huge revenues by offering egg dishes on competitive price
2.     Low franchise fee is required to establish Andeywala’s egg restaurant
3.     World-class menu to attract large number of customers
4.     Tested business model to give tough competition to counterparts
5.     Leading quick service restaurant brand in today’s competitive global market.
High growth rate in coming future

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